Continuing Dental Education

CE1625 The Thriving Fee-for-Service Practice in 2016

Steven L. Rasner, DMD, MAGD

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Course Description

  • Are you ready to increase case acceptance and cash flow and decrease the “bumps” in your day?
  • Are you ready to get the entire team motivated and on the same page?
  • Are you ready to actually implement the necessary protocols to realize YOUR dream practice?

This inspiring and powerful presentation has galvanized dental practices around the world. Drawing from 30+ years of increased growth and profitability, Dr. Rasner shares the protocols and foundations that can elevate any dental practice to extraordinary levels of success.

Includes: Practice management strategies for increased productivity and profitability and decreased drama. Use it on Monday clinical gems that range from enhancing your soft tissue esthetics to dramatically improving your anesthetic technique. Leadership principles that have kept his staff of 16 together for an average of 16 years… without going broke! The psychology of winning: The mental toughness we all need to bounce back from that “bad week”. Lastly, where balance fits into the dynamic of success. How the super achiever can give back to the world and not miss out on the most important part of the journey: family, friends and a full life.

Course Topics

As a result of attending this course you will understand:

  • The Fail-Proof Blueprint for the new graduate.
  • The Fail-Proof Blueprint for the stagnant practice.
  • Four simple principles for 90% case acceptance.
  • The art of getting paid up front.
  • Real world ways to reduce overhead.
  • What you need to become a superstar when you weren’t born one.
  • Why patching that filling, bonding with the new patient, and waiting to present comprehensive care down the road is killing your practice.
  • The hidden jewels: the $250,000 that 99% of practices leave on the table each year.
  • Protocols: what they are and why you’ll never grow without them.
  • The weakest link to your profitability.
  • How to solve any problem in your day in the fewest possible steps.
  • How to keep staff with you for many years without going broke.
  • Why most practices waste marketing dollars chasing the wrong market.


In 1981, Owens-Illinois, the 6th largest glass plant in the world, closed its doors. What followed was a domino effect of failed businesses, staggering unemployment and a devastatingly bleak economy. That was the year after Dr. Steven Rasner opened his practice in southern New Jersey. Sadly, 34 years later, this area has remained nationally ranked for its unemployment, poverty levels and absence of growth. During this same time period, Dr. Rasner has nurtured a private fee-for-service practice that commands fees in the top percentile in the nation. It grosses over $4.1 million per year on a four-day work week with a part-time associate and a substantial bottom line. The practice has been a leader in community civic duty and was awarded the Congressional Recognition Award in 2000.

Dr. Rasner has taught for seventeen years in 40 American states and 5 countries. He has received numerous speaking awards and been recognized in Dentistry Today’s Top Clinical Educators list for ten consecutive years. Dr. Rasner received a lifetime achievement award in 2011 from Excellence in Dentistry. He has authored 3 books and over 50 industry and journal publications. He graduated from the University of Pennsylvania with a doctorate in dental medicine and received his Mastership from the Academy of General Dentistry. Dr. Rasner is a member of the American Dentistry Association, Academy of Periodontology, Academy of General Dentistry, American College of Implantology, International Congress of Oral Implantologist, and the International Academy for Facial Esthetics. Dr. Rasner practices dentistry in Bridgeton and Vineland, New Jersey.


  • Dr. Rasner has no relevant financial relationships to disclose.
  • The staff of the University of Washington Office of Continuing Dental Education have no relevant financial relationships to disclose.

Course Logistics

Friday, November 18, 2016

Embassy Suites Hotel
3225 158th Ave SE
Bellevue, WA 98008

This course is designed for dentists, dental hygienists, dental assistants and office staff.

Download Course Application Form
Register Online (available until the Wednesday before the course).

Registration and Continental Breakfast: 8:00am – 8:30am
Course: 8:30am – 4:30pm

TUITION – price includes lunch:
Early Bird until October 7, 2016
$225.90/Current Dental Alumni Member

Until November 16, 2016 (after, $25 more)
$179/Dental Hygienist, Dental Assistant and Office Staff
$251/Current Dental Alumni Member

* This course is eligible for a 10% tuition discount if you are a current member of the UW Dental Alumni Association.
** This course is eligible for an “Early Bird Discount” if you register six weeks or more before the course.

7 hours

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The University of Washington is an ADA CERP Recognized Provider.
ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry.

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The University of Washington is a member of the Association for Continuing Dental Education.

University of Washington designates this activity for 7 continuing education credits.